Category: Business administration, marketing and sales
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Ashoka Future of Business – webinar 4
Ashoka Future of Business course – Webinar with Claudia Duran, managing director of endeavor Miami
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Ashoka Future of Business – webinar 3
Ashoka Future of Business course – Webinar with Juliana Gutierrez, co-founder of Low Carbon City
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Ashoka Business of Future – webinar 2
Ashoka Future of Business course – Webinar with Mark Cheng Social Innovation Circle Founder and Managing Partner
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Ashoka Future of Business – webinar 1
Ashoka Future of Business course – Webinar with Heiko Spitzeck, professor of sustainability and executive manager of the Center for Corporate Sustainability at Fundação Dom Cabral
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Local economic development
Exploring local economic development through globalisation, decentralisation, innovation, and entrepreneurship; offering tools for sustainable income growth and community improvement.
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Marketing strategies for social entrepreneurs
The article outlines effective marketing strategies for social entrepreneurs, emphasizing the importance of understanding audience needs, leveraging social media, utilizing content marketing, investing in video marketing, and exploring paid marketing options for business growth.
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Marketing Your Social Enterprise
The guide offers comprehensive insights into marketing strategies for social enterprises, covering target market identification, needs assessment, communication tactics, and leveraging social and environmental purposes for differentiation and competitive advantage.
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Acumen Academy – tools you need to start social change
Acumen Academy’s course catalog offers a variety of free, on-demand courses designed to empower individuals to tackle the world’s biggest problems through leadership, innovation, and social entrepreneurship. The courses, ranging from a few hours to several weeks, cover topics like impact investing, social impact analysis, human-centered design, and strategies for social change, aimed at building…
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Brand Storytelling for Social Enterprise
The Acumen Academy blog on brand storytelling for social enterprises emphasizes the power of storytelling in building a social impact brand. It outlines six steps for defining brand elements and six story formats to effectively communicate a brand’s mission, showcasing how compelling narratives can inspire action and support from the target audience.
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Encyclopedia of the Social and Solidarity Economy
The “Encyclopedia of the Social and Solidarity Economy,” edited by Ilcheong Yi and supported by the United Nations Task Force on SSE and the Government of Luxembourg, provides a comprehensive overview of the Social and Solidarity Economy (SSE). It highlights the SSE’s role in fostering alternative economic activities that prioritize ethics, social well-being, and democratic…